CIRI - PR and Amplification Manager

Location US-GA-Marietta
Job ID
2022-30100
# of Openings
1
Job Category
Marketing

 

General – Green Earth – Safer World

At UL, we know why we come to work.

Chemical Insights Research Institute (CIRI), of Underwriters Laboratories Research Institutes, is recruiting a PR and Amplification Manager to lead the media outreach efforts for our organization. This role will be an integral part of the team in achieving external recognition of CIRI’s leadership position in research, findings, and applications for a safer world. Reporting to the Director of Communications and Outreach, and working with the leadership team of CIRI, this position identifies media for topic areas, develops media strategies and relationships, writes relevant content including bylined articles, as well as other functions, on our important research topics and CIRI’s goals/outcomes.

 

A key function is to communicate our research and application tools to appropriate audiences (including media) for awareness of our work, its significance, and impact for protecting health.

 

The role will require experience with technical content and technical writing expertise with the ability to develop media pitch strategies, stories, and relationship building with key constituencies.

 

At Underwriters Laboratories, we wake up every day with a common purpose: to make the world a safer, more secure and sustainable place. Science is in our DNA; we are endlessly curious and passionate about seeking and speaking the truth. We take delight in knowing that our work makes a meaningful contribution to society, and we are proud that our culture is centered on integrity, collaboration, inclusion and excellence. Underwriters Laboratories stands at the forefront of technological advancement, and we are continually challenged to find new ways to foster innovation and positive change. Satisfying? Yes. Exciting? Absolutely!

At Underwriters Laboratories, we wake up every day with a common purpose: to make the world a safer, more secure and sustainable place. Science is in our DNA; we are endlessly curious and passionate about seeking and speaking the truth. We take delight in knowing that our work makes a meaningful contribution to society, and we are proud that our culture is centered on integrity, collaboration, inclusion and excellence. Underwriters Laboratories stands at the forefront of technological advancement, and we are continually challenged to find new ways to foster innovation and positive change. Satisfying? Yes. Exciting? Absolutely!

What you’ll learn & achieve:

The PR and Amplification Role Responsibilities Include: 

  • Work in collaboration with the Director of Communications and Outreach and CIRI leadership to execute the roadmap for maintaining CIRI brand positioning both off and online for multiple target audiences and project initiatives
  • Ability to develop relevant content for distribution to applicable media (and other) audiences
  • Ability to write about technical topics and research while translating the science into actionable steps for viewers/users
  • Develop and nurture media relationships with applicable publications and industries while growing CIRI’s media contact list
  • Work with outside vendors, as appropriate, to develop media messaging
  • Support press release and news alert development and distribute to publications and key writers who may be interested in our research topics
  • Organize media interviews with internal and external audiences
  • Monitor media response and provide useful information, graphics, imagery
  • Monitoring all outreach performance and analytics to guide and inform future media outreach
  • Contribute to organizational success by performing other tasks as required

UL has COVID-19 protocols and policies in place to ensure the safety of our employees, customers and clients. Effective November 1, 2021, the company mandates that employees are vaccinated against COVID-19 as a condition of employment (except where prohibited by law), subject to reasonable accommodation as required by law. 

What makes you a great fit:

  • University degree with eight years or more of related professional experience in media or public relations
  • Four or more years supporting a nonprofit, scientific or research organizationfocused on chemical and pollution topics and/or health topics
  • Must have media pitching experience and ability to show work samples and results
  • Strong communication with demonstrated ability to translate technical information into meaningful content for multiple audiences
  • Strong collaboration skills and ability to work proactively
  • Works with strategic purpose and approach and leads with a process improvement mindset
  • Passion for detail and managing multiple projects
  • Demonstrated experience and capability working across multiple communications tools; solid understanding of earned, owned, and paid media and the types of content that would be utilized across each
  • Ability to manage media relations tools/platforms
  • Proficiency in Microsoft Office Suite products

What you’ll experience working at UL:

  • Mission: For Underwriters Laboratories, corporate and social responsibility isn’t new. Making the world a safer, more secure and sustainable place has been our business model for the last 127 years and is deeply engrained in everything we do.
  • People: Ask any Underwriters Laboratories employee what they love most about working here, and you’ll almost always hear, “the people.” Going beyond what is possible is the standard at Underwriters Laboratories. We’re able to deliver the best because we employ the best.
  • Interesting work: Every day is different for us here as we eagerly anticipate the next innovation that our customers’ create. We’re inspired to take on the challenge that will transform how people live, work and play. And as a global company, in many roles, you will get international experience working with colleagues around the world.
  • Grow & achieve: We learn, work and grow together with targeted development, reward and recognition programs as well as our very own UL University that offers extensive training programs for employees at all stages, including a technical training track for applicable roles.
  • Total Rewards: All employees at Underwriters Laboratories are eligible for bonus compensation. Underwriters Laboratories offers a generous 401k matching structure of up to 5% of eligible pay. Additionally, we invest an additional 4% into your retirement saving fund after your first year of continuous employment. We provide Healthcare Reimbursement Accounts and Health Savings Accounts that Underwriters Laboratories contributes to twice per year! Depending on your role, you can work with your manager on flexible working arrangements. We also provide employees with paid time off including vacation, holiday, sick and volunteer time off.

Learn More:

Underwriters Laboratories Inc. is a nonprofit organization dedicated to advancing safety science research through the discovery and application of scientific knowledge. We conduct rigorous independent research and analyze safety data, convene experts worldwide to address risks, share knowledge through safety education and public outreach initiatives, and develop standards to guide safe commercialization of evolving technologies. We foster communities of safety, from grassroots initiatives for neighborhoods to summits of world leaders. Our organization employs collaborative and scientific approaches with partners and stakeholders to drive innovation and progress toward improving safety, security, and sustainability, ultimately enhancing societal well-being.

 

Our wholly owned subsidiary, UL Inc., advances our shared public safety mission. We fund our work through grants, the licensing of standards documents and the business activities of UL Inc., which conducts testing, verification and certification, and provides training and advisory services, along with data-driven reporting and decision-making tools for customers around the world.

 

To learn more, visit UL.org.

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