Product Marketing Specialist

Location US-NJ-Princeton
Job ID
2022-29453
# of Openings
1
Job Category
Marketing

 

Strategic Support.HR.General - UL Employees Jumping - Build It

At UL, we know why we come to work.

Thousands of us around the world wake up every day with a common purpose: to make the world a safer, more secure and sustainable place. Science is in our DNA; we are endlessly curious and passionate about seeking and speaking the truth. We take delight in knowing that our work makes a meaningful contribution to society, and we are proud that our culture is centered on integrity, collaboration, inclusion and excellence. UL stands at the forefront of technological advancement, and we are continually challenged to find new ways to foster innovation and positive change. Satisfying? Yes. Exciting? Absolutely!

What you’ll learn & achieve:

Job responsibilities:

  • Develops and executes global product marketing strategy. Tracks marketing investments and results for continuous improvement. Collaborates with portfolio marketing managers and sales team to understand competitive landscape and drive demand in line with business goals. Executes client acquisition and retention strategies to drive business growth. (25%)
  • Supports market and trend research efforts to identify new opportunities and ensure Life Sciences learning services and messages are properly targeted. Gathers insights to influence business decisions and shape marketing strategy. (20%)
  • Works independently, with guidance in only the most complex situations, to craft compelling content to drive product awareness and purchase. Prepares comprehensive strategic campaign briefs for the in-house marketing communications team to create direct marketing materials and sales enablement. (25%)
  • Works independently, with guidance in only the most complex situations, to create compelling content to ensure that sales has the knowledge and customer facing content required to effectively sell product offerings. Partners with sales to foster a continuous feedback loop. (20%)
  • Contributes to business success by performing other tasks as required

 

What makes you a great fit:

 

  • Generally two years or more of related experience or demonstrated competency
  • Strong written and oral communication is critical for this role
  • Strong collaboration and research skills
  • Prior healthcare or Life Sciences industry experience
  • SaaS product launch expertise
  • Communications internal and external to related stakeholders
  • Strong project planning, organization and management
  • Business acumen
  • Budget tracking
  • Lead management and conversion tactics
  • Analytics and reporting
  • Additional languages are much appreciated

Minimum abilities preferred

  • Able to understand technical and scientific issues and to translate complex information for nonscientific audiences
  • Proficiency in Microsoft Office and experience managing and/or using a wide array of internal communication tools such as Salesforce or Power Bi

 

UL has COVID-19 protocols and policies in place to ensure the safety of our employees, customers and clients. Effective November 1, 2021, the company mandates that employees are vaccinated against COVID-19 as a condition of employment (except where prohibited by law), subject to reasonable accommodation as required by law.

 

What you’ll experience working at UL:

  • Mission: For UL, corporate and social responsibility isn’t new. Making the world a safer, more secure and sustainable place has been our business model for the last 125 years and is deeply engrained in everything we do.
  • People: Ask any UL employee what they love most about working here, and you’ll almost always hear, “the people.” Going beyond what is possible is the standard at UL. We’re able to deliver the best because we employ the best.
  • Interesting work: Every day is different for us here as we eagerly anticipate the next innovation that our customers’ create. We’re inspired to take on the challenge that will transform how people live, work and play. And as a global company, in many roles, you will get international experience working with colleagues around the world.
  • Grow & achieve: We learn, work and grow together with targeted development, reward and recognition programs as well as our very own UL University that offers extensive training programs for employees at all stages, including a technical training track for applicable roles.
  • Total Rewards: All employees at UL are eligible for bonus compensation. UL offers a generous 401k matching structure of up to 5% of eligible pay. Additionally, we invest an additional 4% into your retirement saving fund after your first year of continuous employment. We provide Healthcare Reimbursement Accounts and Health Savings Accounts that UL contributes to twice per year! Depending on your role, you can work with your manager on flexible working arrangements. We also provide employees with paid time off including vacation, holiday, sick and volunteer time off.

 

Learn More:

Working at UL is an exciting journey that twists and turns daily. We thrive in the twists and revel in the turns. This is our every day. This is our normal.

 

Curious? To learn more about us and the work we do, visit UL.com

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If you wish to request reasonable accommodation at any time, please email our Talent Acquisition team at Talent.Acquisition@ul.com.

UL is an Equal Opportunity Employer: Female/Minority/disability/Protected Veteran/Sexual Orientation/Gender Identity

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status. If you'd like more information about your EEO rights as an applicant under the law, please review the EEO is the Law and EEO is the Law Supplement.

Please review the following additional documents:

UL EEO Policy

Pay Transparency Statement

E-Verify Poster (English)

Right to Work Poster (English)